"New generation coming and visiting our hotels. So actually these trends are for Gen Z is speed, for example, it's good communication." - Emmanuelle La Vaillant
The Guest Experience
9
The Briefing Minisode: How AI and Gen Z Are Rewriting Hospitality with Emmanuelle La Valliant
Dec 15, 2025
9 mins
Jonathan Young,Emmanuelle La Vaillant
Hospitality Unpacked
The Briefing Minisode: How AI and Gen Z Are Rewriting Hospitality with Emmanuelle La Valliant

Hospitality is moving faster than ever, and this Briefing Minisode captures what that shift looks like on the ground.

In this episode of Hospitality Unpacked, Emmanuelle La Valliant offers a clear-eyed look at how artificial intelligence, generational change, and global travel behavior are influencing hospitality design, operations, and guest engagement across Europe. With hands-on experience managing boutique and lifestyle hotels in Paris, Emmanuelle explains why visibility on AI-powered booking platforms, transparency in storytelling, and speed in communication are no longer optional.

She also discusses how Gen Z is redefining what makes a hotel relevant, from sustainability and environmental responsibility to visually compelling spaces designed for social sharing. The conversation expands into architectural heritage, cultural expectations, and the responsibility hospitality leaders carry when developing properties across borders.

Naturally aligned with NEWH’s commitment to education, networking, and mentorship, this episode highlights the value of meaningful industry connection and lifelong curiosity. Emmanuelle reflects on the role of professional communities, the importance of qualitative networking, and why relationships often matter as much as credentials in hospitality careers.

The episode closes with thoughtful advice for emerging professionals entering the industry today, emphasizing passion, adaptability, and the courage to build a career shaped by curiosity rather than convention.

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Hospitality is moving faster than ever, and this Briefing Minisode captures what that shift looks like on the ground.

In this episode of Hospitality Unpacked, Emmanuelle La Valliant offers a clear-eyed look at how artificial intelligence, generational change, and global travel behavior are influencing hospitality design, operations, and guest engagement across Europe. With hands-on experience managing boutique and lifestyle hotels in Paris, Emmanuelle explains why visibility on AI-powered booking platforms, transparency in storytelling, and speed in communication are no longer optional.

She also discusses how Gen Z is redefining what makes a hotel relevant, from sustainability and environmental responsibility to visually compelling spaces designed for social sharing. The conversation expands into architectural heritage, cultural expectations, and the responsibility hospitality leaders carry when developing properties across borders.

Naturally aligned with NEWH’s commitment to education, networking, and mentorship, this episode highlights the value of meaningful industry connection and lifelong curiosity. Emmanuelle reflects on the role of professional communities, the importance of qualitative networking, and why relationships often matter as much as credentials in hospitality careers.

The episode closes with thoughtful advice for emerging professionals entering the industry today, emphasizing passion, adaptability, and the courage to build a career shaped by curiosity rather than convention.

The Briefing Minisode: How AI and Gen Z Are Rewriting Hospitality with Emmanuelle La Valliant
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